Being in a day job where I am on the sell side of a transaction every day, here are the most common top 3 considerations of a consumer making a purchase:

1. How much is it?
2. What’s it going to cost me?
3. How much cash do I have to spend?

Walmart has ~$485B in revenue. 
Costco has ~$113B in revenue.
Amazon has ~$90B in revenue

All of them sell with price in mind first to consumers.

p.s. I stress consumers as the buyer here.  But who works in an Enterprise?  Consumers.

I was given feedback that I should NEVER do food posts here.
Well.
I am.
Here is a full blown video on how to make Kim’s Little Round Crab Cakes
It’s actually right up my alley because a lot of technology goes into the making of this little video.
And I love food.
And I have a special relationship to the star in the video.
enjoy! 

I am definitely enjoying my continued social media experience in Twitter.  I thought I would never say it.  But it's a fact.  And today it really rang true.  You see, Pulp Fiction is one of my favorite movies of all time.  It really made a big impression on me.  I had never seen anything like it before.  The dark comedy.  The tension between friends.  The non-chronological storytelling.  It was just so amazing!

And today I happen to discover no one else other than not Samuel L. Jackson on Twitter.  But Startup L. Jackson.  Whoever it is, they are absolutely prolific: over 5000 tweets as of today on the topic of startups, tech, and internet culture.
It's just INSANE.  If you tweet once a day, that's over 13.5yrs of tweets.  I am very comfortable tweeting nowadays (because at first you feel a little bit self conscious to throw yourself out into the public like that), but even tweeting once a day is hard with a full time day job, and packed nights and weekends full of all kinds of wife, work and fun.

So here is the tweet I sent today in honor of one of the best renditions of a bible passage quote that I can think of:

Twitter has that magical ability to connect you to someone you don't know very far away.  All it took was for the person to click the favorite button on my tweet and I know he/she saw it.  It's internet-time-based instant gratification at its best!

So if you aren't on Twitter yet, then please consider joining.  Follow me and my LuggageDonkey ways.  See me carry luggage for others (mainly for @ArryinSeattle) to make the world a better place.

p.s. if you join twitter, then you can help make $TWTR stock not as much of a #POS.

p.p.s. so maybe 5000 tweets isn't really all that much.  because she has over 13.6k of them since 2008!  jeez!!

On top is my wife's new Apple Watch.  She got it for her birthday very recently.
On bottom is my virtual Apple Watch.  I assembled it by combining a 6th generation 8GB iPod nano with a LunaTik Multi-Touch Watch Band a few years ago...

Hers is ver1.0
Mine is ver 0.1

Here it is in a great little video:

Only after I used mine for a few weeks did I realize that mine has everything I want, except Bluetooth.  If it had Bluetooth, then it would be PERFECT.
Alas, Apple makes more money from selling Apples watches than from selling cheaper iPod nanos.

When I assembled mine a few years ago, both the nano and the LunaTik were full price.  So pretty expensive.  Now, you can find a nano and LunaTik on eBay and assemble your very own non-Bluetooth Virtual Apple Watch like mine for easily less than $100.

Do it!

Today is the perfect day to write about my hat.  I have had it for about 20yrs.  It has more sentimental value than is probably healthy for an inanimate object.  It’s the perfect day to wear my hat.  It’s an AMAZING hat.  It’s the best hat in the world.  It was made in America.  It fits my big fat head perfectly.  The quality of the construction is outstanding.  It was made in the mid-90’s when a brand (in this case Ralph Lauren) made products correctly first.  Not with profits in mind first.  You see, this hat is fitted.  It is a size XL.  You can hardly find sporty, regular hats nowadays that are made in various sizes.  And I’m pretty sure it’s because companies don’t want to go through the hassle of making various sizes (S, M, L, XL) with nothing more than a guess of what the demand will be for each size for people who first have to like the design enough to fork over some dead presidents.  The variables are too many to make it worth it for the modern corporation.  But that is the wrong approach.  Because I would BUY MORE HATS if they fit me better.  One-size-fits-all DOES NOT FIT ALL.  I, and many others like me are living proof.  For me, I get can them on my head, but the hats become mis-shaped, and they are too tight.  On the other end of the spectrum of cranial apertures, the really small headed people probably don’t like the way the hats fit either.

So here is my solution that is a compromise between making 4 different specific sizes and making one-size-fits-all crap.  Make TWO version of the one-size-fits-all.  One size fits the Small and Medium.  One size fits the Large and Extra-large.  If you happen to have an amphibious head size that falls exactly in the middle of the two, then you probably have a preference of whether you like the hat a little bit bigger, versus a little bit smaller, so then even those near-perfect-sized-head people get a more specific choice!

Today is also my mother’s birthday.  She moved to the United States in the mid 70’s with little more than a few thousand dollars and along with my dad, an endless supply of grit.  She and my dad are naturalized citizens of the United States.  And today is the birthday of the United States of America.  A country that has provided more opportunity for more people in the world than any other.  We are a nation of immigrants who are not anywhere near perfect.  We are full of all kinds of conflict and debate: economically, politically, and socially.  But if you take a broader view of the world and where we stand in it: we don’t suck the most as a country and society.  And that’s okay for me for now. 

Happy Birthday U.S.A.!  and Happy Birthday mom!!

@arryinseattle and I went to a wedding recently.  A very good friend of mine, @haroldlee finally found his dream girl.  They look great together and I wish them all the love and happiness in the world.  As the old toast goes, I hope that their wedding day becomes the day they love each other the least over the course of their life together.

And I am reminded of what Gene @g2agency told me a long time ago about marriage that has stuck with me.  I rarely speak of it.  But it’s been there like permanent graffiti in my mind when I think about love, and marriage, and relationships.

It goes something like this here:

When a man finds the love of his life, he wants her to stay that way forever.
When a woman finds the love of her life, she sees what future possibilities there are for him.
In reality, over time, the man doesn’t change all that much.
And the woman constantly changes.

It might be a truth that is mentioned a lot, but I never really hear much about it.
So whoever came up with it, please let me know so I can give full credit.